Edu Still Among Best Text Links

Search engines value the links pointing to your site as votes . This is how they determine what your site is about, and the importance and relevance of your site in relation to those words. Links from high PageRank sites are considered bigger votes. And votes from trusted and authority sites are also considered more valuable. Links from a .gov or .edu are trusted sites, and will be considered a stronger vote by the search engines.

The fact that .edu text links are rated higher is mostly not in dispute, but occasionally there is a SEO provider that disagrees. In fact, there are a few successful industry players that insist that .edu links have no more value than any other type link. Ad Edutextlink.com we disagree. We have run test after test and the results clearly show that .edu text links are valued higher than others by search engines.

That .edu text links are valued higher by the search engines should not be in dispute. When doing any type of random search, you will find .edu and .gov sites ranking repeatedly in the top 10. And that’s even when the .gov and .edu sites are outdated or mostly irrelevant. That’s a fact.

It is probably true that the algorithm is not written to put a blanket boost on any link from a site with .edu as the tld. If someone were to start a brand new university tomorrow, links from that site may not be valuable. But the fact is that most of the .edu sites are very old, very big, full of information, trusted sites, with tens of thousands of inbound links and high PR. It is this reason that the search engines seems to be placing more importance on the links.

Yes, there are one or two naysayers still, but by and large, the industry places high value on .edu text links, as do the search engines. We will continue to run with the crowds and continue to use .edu text links. The phenomenal results we’re seeing with our clients rising swiftly to the top in search tells us we’re doing something right.